Wrinkles…. suddenly they are there and you ask yourself how to get rid of them. Today, several renowned skincare brands give their views on wrinkles. I asked them whether you can prevent or even make wrinkles disappear. Read the answer from Alpha-H, Paula’s choice, Medik8 and Uncover skincare here.

Paula’s Choice

You can definitely do something about wrinkles. By adjusting your lifestyle on a number of points, you can prevent and limit wrinkles.

  1. going out in the sun without protection is the number 1 cause of visible aging. That is why sunscreen is the anti-aging agent that you should use. Daily use of a sun factor with SPF 30 or more is the first crucial step to a younger appearance.
  2. use an AHA or BHA exfoliant. Using exfoliants is a gentle, effective way to exfoliate the skin naturally, just like when you were young. The result is a clear texture, less visible pores and, in addition, fine lines are reduced so that it also works as a wrinkle treatment.
  3. Use anti-aging ingredients. Various ingredients have been proven to slow down skin aging. Carefully chosen skincare products therefore contain many antioxidants (such as vitamin c, green tea, grape extract and reservatrol), moisturizing ingredients (glycerin, ceramides and hyaluronic acid) and skin-repairing ingredients (such as retinol, peptides and niacinamide). These kinds of ingredients, if included in the skincare routine, can really rejuvenate and renew the skin, making wrinkles less visible.


Unfortunately, there is nothing that can prevent wrinkles. However, by using the right ingredients, you can cause your skin to show wrinkles and other signs of aging unnecessarily early. From the age of 30, your skin begins to lose its ability to produce and retain moisture on its own. Moisturizing, moisture-binding and moisture-retaining ingredients such as hyaluronic acid and niacinamide are therefore indispensable to postpone the first wrinkles and crow’s feet for a while. Most wrinkles start as a dryness line, so you can really influence that yourself. From the age of 40, your skin also has more and more trouble producing and retaining sufficient fats. They keep the skin soft and supple and prevent unnecessary moisture loss through evaporation of moisture from the skin. From that moment on, a somewhat fuller product with sufficient moisture and fats becomes important. In addition, there are 2 ingredients that have been scientifically proven to have a positive effect on (signs of) aging: glycolic acid and retinol. Vitamins and antioxidants are also indispensable, and more and more is known about the positive effect of peptides.


You can certainly reduce and counteract wrinkles with vitamin A. This is scientifically established. In this context, we believe that Retinol-Retinal and retinoate are indispensable in the fight against skin aging.

Uncover Skincare

To get straight to the point: no cream – no matter how beautiful or exclusive – can tighten existing wrinkles in one fell swoop. Not even those beautiful jars with gold or caviar. The best recipe for those annoying lines and grooves is actually an entire menu. A menu consisting of healthy lifestyle habits and good ingredients that should also start with a good portion of sunscreen every day.
What I would like to add to that is that you really can’t start early enough with taking good care of your skin. Because yes, prevention is better than … exactly ;-).

Also remember that good skin care can do a lot for you, but that deep wrinkles and sagging skin will not disappear with it.
What can you do then? There are treatments and products that go a step further.
For example, a peeling treatment with glycolic acid (from 20%) can ensure that the skin retains moisture better and that the production of collagen is stimulated. It also tackles signs of skin aging such as pigmentation spots. But there are many more peels. It depends a bit on your skin type which one is suitable.
Laser or light treatment can significantly improve the structure of the skin, reduce fine lines and give the skin a fresh look. Do you suffer from a frown wrinkle or wrinkles above the lip? Then you can opt for an injection with botox or hyaluronic acid, or a combination of these.


Interesting, how respected brands view wrinkles! Next month, the subject of “silicones” will be discussed. Are these harmful or a benefit for your skin? Read the answers from the beauty industry at Anti-Aging Secret next month. Note: have you read the previous special? In this, various skincare brands give their vision on exfoliation. See this earlier article here.

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